Entries Tagged 'SEO' ↓

Lawsuits are flying in the search world, and there is no better way to get some press coverage (free link included ), hence loads of traffic you wouldn’t have received otherwise. Who had ever heard of KinderStart.com before they sued Google over rankings?

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Apparently, Google’s Webspam and Sitemaps teams are joining forces to notify webmasters of possible penalties for their web site if they believe the site in itself is legitimate and they are not dealing with a die-hard cheating spammer, in which case they won’t notify and just penalize and / or remove the site from their index.

technorati tags: webspam, seo

After Matt Cutts officially confirmed that Googlebot is being helped by the Adwords Mediabot for the Google Big Daddy index at PubCon in Boston last week, he has now posted further information on his blog about Google’s crawl caching proxy.

technorati tags: seo - google - googlebot - matt cutts - googlers

Now that we have determined which keywords we want to target, we are going to put them to good use. If you missed it, you can read my choosing keywords post first.

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First things first: when optimizing your site the first thing you should be doing is picking the keywords and keyword phrases that best represent the content of the web site you are trying to enhance. The best thing to do is pick 2 or 3 keyword phrases per page in your site. Let’s say you are an inn-keeper in London and are trying to optimize your business web site. Continue reading →

So what is SEO anyway?
SEO is short for Search Engine Optimization and it consists in tailoring your site’s content, architecture, meta data and code so that it can easily be found and indexed by search engine crawlers such as Googlebot. It is done on the basis of carefully selected keywords and keyword phrases that are appropriate for the site’s content. Continue reading →

It was about time I started this blog. I had a blog at blogger but decided to switch to wordpress because of the cool categories feature. Why is this woman opening a blog at 1.30 am on a Friday night, you’re thinking. Doesn’t she have anything better to do? In fact I do: Continue reading →